August 2010
2 posts
2 tags
Project Update: Topeka Subways on Foursquare!
We have been running a Foursquare campaign for the Topeka Subways for the past couple of months. In that time, we have claimed each store in Topeka, grown our following on Foursquare to 64 active people, offered specials, and expanded our reach and following  using the Topeka Subways’ Twitter and Facebook accounts.
Aug 23rd
4 tags
Recent Project: Nonprofit Connect
I was privileged to work with the terrific and dedicated people of Nonprofit Connect. While we did not develop the current website, Brain Bucket did consult regarding the website after npconnect received a Google grant for their Adwords efforts. Brain Bucket also helped create strategy and execution goals for a Nonprofit Connect Facebook Page efforts as well as a npconnect Twitter account. ...
Aug 21st
1 note
June 2010
1 post
2 tags
Recent Project: Topeka Subways
Buying a sandwich from Subway isn’t really something you make big plans to do. I’m hungry, I want to eat healthy, I see a Subway…I go get a sandwich. I like the way you can see the ingredients, the way the people there…The Sandwich Artists…care about what they make for me. Brain Bucket is currently working with the great folks at Topeka Subways, Emporia Subways, and...
Jun 10th
January 2010
2 posts
6 tags
Recent Work: Emerging Media Consulting and...
Brain Bucket, in partnership with Zero Design, has recently completed a three-month long emerging media strategy and execution contract with Ruxter. Ruxter is a service that provides a free .mobi website plus up to 100 texts free each month for businesses to develop innovative ways to connect with their customers. Ruxter is a company very firmly focused on developing functionality for the...
Jan 21st
6 tags
Just Launched: Mobile Symmetry
Mobile Symmetry hired Brain Bucket (in conjunction with strategic partner Zero Design) to design and create an early phase website for this start up: Try.MobileSymmetry.com I worked directly with the principles, James Patterson and David Bottoms, as well as multiple members of their team, to create this website. For this initial phase, we suggested a wordpress platform that is quick to set up,...
Jan 21st
December 2009
2 posts
3 tags
“Turning Point hired Toby to get us up-to-date with social media. He thoughtfully...”
– Julie Mulhern Development Director, Turning Point
Dec 10th
2 tags
Experienced at all aspects of Client Services
Phone: 816-517-0019 Email: Tobin@Brain-bucket.com I am very proud of the client services work that I do, and the skills that I have gained in my 8+ years of sales and marketing work. Acting as the bridge between the customer and creative as well as production teams has always been a part of what I do. Because my sales work has taken place in small organizations, I was always responsible for...
Dec 10th
1 note
April 2009
12 posts
1 tag
Connect With Me!
I hope you will connect with me by one or more of the following methods: View My LinkedIn Profile Follow me on Twitter Read The Brain Bucket Toolbox Blog View My FriendFeed Here’s the Brain Bucket Tumblr Log too! Check out The Brain Bucket Website Read My EZine Articles Give me a Call: 816-517-0019 Shoot me an Email at Tobin@brain-bucket.com
Apr 20th
5 tags
Nation Ranch Projects
Brain Bucket was hired to consult, coach, and set up tools for Nation Ranch in its effort to grow its presence online. Project Included: Phase I Graphic Design: I managed this project using a freelance designer. We updated the logo, created look and feel for the website, set up the website using the CSS-based CMS tool: Terapad. Online Marketing Plan: I was personally responsible for creating...
Apr 20th
3 tags
DuPont Temporary Websites & Advertising Banners
DuPont Temporary Websites & Web Banners Brain Bucket was hired by McCormick Advertising Agency to set up 6 temporary websites for marketing to a series of very specific audiences. The goal of these sites was to drive database capture efforts for DuPont Agriculture. These websites are no longer live, and we were not allowed to retain the videos. These websites were very successful for the...
Apr 20th
5 tags
“Toby has helped our business understand Web 2.0 technologies and how best to...”
– Bill Patterson, Nation Ranch Owner
Apr 20th
1 note
5 tags
Agilcor & IFTA Plus
Agilcor Brain Bucket was hired to work with this software development company for several different projects. Initially, we were brought on to develop the marketing message, write, design and handle the printing of collateral for a trade show. This then grew into creating a marketing plan, coaching a sales person, setting up a PPC campaign, and marketing consulting. IFTA Plus Out of these...
Apr 20th
5 tags
“Toby is the ultimate digital general. Toby is able to use his knowledge of...”
– Stuart Ludlow, Agilcor Owner
Apr 20th
2 notes
3 tags
Understanding Technical Tools
When I have on my Project Management and Client Services hat, I must know where and when a particular technical tool should be used. I also need to know the limitations of these tools, and when one is preferable over another. As a result, I am in a constant questioning, reading and learning mode. I am not a designer. I do not know how to use Flash, and I can’t design in CSS. I do not work...
Apr 20th
4 tags
Crestwood Condominiums
Crestwood Condominiums Brain Bucket was hired to create and project manage the sales and marketing efforts for this high-end condominium development. This was a two-year long project that included developing seasonal campaigns for direct mail, web, radio, TV, print, as well as on-site signage. I was personally responsible for guiding the graphic design projects, website writing /...
Apr 20th
1 note
3 tags
“Toby is one of the most energetic, positive, innovative people I know. I look to...”
– James DeGood, Director of Marketing, The Lyric Opera of Kansas City
Apr 20th
2 tags
Save Your Church Book & Website Project
Save Your Church Brain Bucket was hired for Book editing / writing, project management, set up and manage on-demand printing tool, as well as to create an online marketing plan & execution. Save Your Church is a book by my father. It is created as a “guidebook” for churches that need to deal with physical plant issues. We have set up the on-demand printing tool, Create Space,...
Apr 20th
1 tag
Public Speaking
I have been asked to, and been hired to speak to many groups regarding marketing, online marketing and social media. These are things I am very passionate about and enjoy sharing, brainstorming with and educating people about. These speaking gigs have all grown out of my customers either asking me to come speak to a group they are involved with, or via word of mouth from a customer. Nation Ranch:...
Apr 20th
5 tags
How is Sales Relevant?
I have been “selling” things for my entire life without really ever thinking about it until someone hired me and said, “I want you to sell our printing services and graphic design to a higher level of customer than we have been serving.” For me, SALES has always been about client services + technical knowledge + consulting. It just starts with thinking about what people...
Apr 19th